The holiday season is finally here!! With the new winter
season, comes new gift ideas, and lots of new holiday trends! At this time of
month, it is estimated that most shoppers will do their buying online using
their smart phones to detect the sales and compare prices for the best deals.
More consumers are looking for a good value for all of their holiday
shopping. The economy has many retailers
thinking outside the box this holiday season in order to get people to shop in
stores and not online. Stores in the
mall are using large displays and bright colored signs to catch your eye and
bring people in from the outside. In Fayette mall some noticeable holiday
shopping trends are creative ads, promotions and sales.
Lots of stores have stands that have the words FREE or SALE
in bold, that catch the consumers eye when they are walking by. Putting these signs up gives the stores an
opportunity to showcase all the sales they have available. Wet Seal did a great job of stationing their
signs in the middle of the doorway so that customers walking in have to walk by
it. A lot of businesses will be selling
the same holiday products for the Christmas season and need ways to set
themselves apart from everyone else in order to gain sales. In Express they put a sign in the middle of
the doorway along with one in their window display and inside their store.
Their glitter Christmas decorations were also a fantastic eye catcher for
consumers passing by. Every consumer likes a good sale, so by displaying it in
the front window of stores it gets people into their stores.
